№ 5 (018), 2003
Summary
Valery Katkalo, PhD in Economics, Associate Professor, Dean of the School of Management, St. Petersburg State University, Member of the Editorial Committee of the Personnel-Mix Journal
ORGANIZATIONAL FACTORS OF COMPANIES COMPETITIVE ADVANTAGES Steady success of a company becomes less dependant on environment and more dependant on its unique resources and organizational competencies, says the head of the most famous Russian school of management. In this interesting piece he analyzes a resource-based view and conclusions for Russian business. David Barkan, Doctor in Economics, Professor, School of Management, St. Petersburg State University
SALES MANAGEMENT IN THE LIGHT OF HR PROSPECTS What is an importance of personnel management of a company-producer, a company-intermediary, and a company-seller for efficient sales management? The famous expert offers his insight on nine major sales management problems from the HR point of view. Marina Zelenina, Commercial Director, Career-Union Personnel Agency (Ekaterinburg)
PECULIARITY OF URAL SALARIES WHY DO NOT THEY GROW? What professions are most in demand in the Ural region? What are modern salary trends in this region? One of the leaders of the famous Ural recruiting agency offers her answers on these questions. Aleksey Chourkin, Chairman of the North-West Department of HR Consultants Association (St. Petersburg)
RECRUITING AGENCIES OF PETERSBURG: COMMENTS What happens in the North-West recruiting market? What are its main players? The answers you will know from this summary of the research for 2002. Oleg Cheremnykh, Director, Lions Consulting (Moscow)
ROLE OF A FUNCTIONAL CONSULTANT IN HIRING PERSONNEL It is necessary to use functional consultants when you hire a top manager, — thinks one of the leading experts and offers you a scheme of optimum interaction between an employer and a consultant. Tatiana Volkova, Consultant, Consulting Center Shag (Moscow)
APPROACHES TO PERSONNEL SELECTING What are advantages and disadvantages of the intuitive and formalized approaches to selecting new employees? Shall one first and foremost pay attention to professional skills or to personal qualities of a candidate? In this in-depth piece the famous consultant reveals advantages and problems of different approaches to select staff members. Elena Pavlova, Head of the Corporate Training Programme, Procter & Gamble (Moscow)
Boris Masterov, Trainer-consultant (Moscow)
CORPORATE TRAINING: AN INSIDE GLANCE What are basics of a corporate training system? What are benefits and problems of the internal training? The famous experts give their answers on these timely and relevant issues and share with you experience of the famous transnational company. Galia Saifutdinova, Manager, IQ Consultancy (St. Petersburg)
HOW TO YOUR EMPLOYEES COULD BE GOTTEN TALKING? ABOUT TYPICAL MISTAKES IN FOREIGN LANGUAGE TRAINING Many companies train their employees in foreign languages. What are the main mistakes of employers in choosing a provider and training arrangements? One of the leaders of the famous consulting company analyzes reasons of low efficiency of foreign language training. Natalia Petrova, Trainer-Consultant, Expert on Creative Decisions in Business, www.nataliapetrova.ru (Moscow)
TASKS AND PROBLEMS OF PERSONNEL TRAINING IN REAL ESTATE AGENCIES Special features of business result in special requirements to the employees of real estate companies. What are main problems of a beginner and how his company can and shall help him? Pavel Gorsky, Expert, www.gorskiy.ru (Moscow)
RATING METHODS OF PERFORMANCE APPRAISAL: TYPICAL MISTAKES Ranking methods are the most popular ones in performance appraisal. Can they fairly estimate the employees? Konstantin Kharsky, Development Manager, Mystery Shoppers RU (St. Petersburg)
A "MYSTERY SHOPPER" RAISES SELLER MOTIVATION How a "mystery shopper" can help your company? What sales force problems can you solve with his assistance? In this valuable piece a manager of one of the most famous consulting companies answers these questions and more. Anton Kushner, Life Insurance Department, Ingosstrakh Insurance Company (Moscow)
INSURANCE PLANS FOR HOSPITALIZATION AND SURGERY CASES An expert from one of the Russian major insurance companies continues to inform you about various forms of medical insurance. Questions to the Experts:
1. What are distinctive features of Russian management?
2. Are there specifically Russian principles and methods of manage-ment? If yes, please, give an example?
3. What to your opinion is more important for Russian top managers: to adjust existing and proofed management models or to find their own unique way to achieve results and efficiency?The questions were answered by:
David Shusterman, Organizational Development Consultant, Director of the Consulting Company Pyateorka (Moscow)
Michael Smirnov, PhD in Psychology, Expert Consultant, Organizational Development Technologies (St. Petersburg)
Victor Petrenko, Deputy Director, Personnel Agency Universal Service (Yaroslavl)
Michael Bogdanov, Director General of the BML-Consort Consulting Group (Moscow)
Michael Ivanov, PhD in Psychology, Senior Researcher of the Psychology Faculty of Moscow State University named after Lomonosov, Chairman of the Board of the Consulting Company Pyateorka, Partner of Russian-American Consulting Company Aligned Venture (Moscow)
Karl Fey, Associate Dean of Research, Stockholm School of Economics in Russia
Vyacheslav Kulikov, PhD in Economics, Assistant Professor of the Department of Management, Penza State University of Architecture and Construction, Analyst of the Marketing and Strategic Planning Department of JSC Penzatyazhpromarmatura
Elena Belonogova, Director of the Career-Union Personnel Agency (Ekaterinburg)
Elena Osipova, Organizational Consultant (St. Petersburg)
Alexander Savkin, Director, Training Center of A.Savkin, Coach-consultant, Member of the International Coach Federation (St. Petersburg)
R o u n d — t a b l e :
RUSSIAN MANAGEMENT MODEL: MYTH OR REALITY?
Questions for discussion:
Do national management models exist?
What are the specific features of Russian management?
What is real: management a la Russe or Russian model of management?
Can national management models exist in globalization era?
P a r t i c i p a n t s :
Valery Katkalo, Dean of the School of Management, St. Petersburg State University, Member of the Editorial Committee of the Personnel-Mix Journal
Alexander Garanin, Executive Director, Daria Company (St. Petersburg)
Nina Myshinskaya, HR Director, JSC Baltisky Zavod (St. Petersburg)
Ludmila Murgulets, Administrative Director, Stockholm School of Economics in Russia (St. Petersburg)
Phillip Kapchits, Director General of SELA Company Representative Office in St. Petersburg
Vera Minina, Editor-in-Chief, Personnel-Mix Journal (St. Petersburg)
Tatiana Klemina, Deputy Editor-in-Chief, Personnel-Mix Journal (St. Petersburg)
Olga Aksenova, Head of the HR Department, Stroyinstrument Company (Moscow)
WHY DO MANAGERS BECOME CONSERVATIVE OR FIVE ILLUSIONS OF AUTOCRAT Choice of the autocratic style of leader-ship is based on a wide range of illusions regarding subordinates, thinks the HR manager of the famous company. Elena Zavialova, Doctor in Psycholo-gy, Head of the Engineer Psychology and Pedagogic Department, St. Peters-burg State Polytechnical University
Alexandra Loginova, Undergraduate of the Engineer Psychology and Pedagogic Department, St. Petersburg State Polytechnical University
TEAM ROLES: RUSSIAN VERSION
Conclusion. Famous specialist and her follower continue their interesting survey of the research on the role structure of the management teams in Russian companies. Alexandra Zakharova, Trainer-consultant, CONCEPT Company (St. Petersburg)
TRAINING IS A REMEDY FOR THE WAR IN COMPANY Trainings can help to prevent and solve organizational conflicts. The famous consultant proves it based on examples from life. Elena Ushakova, Director of the PR Agency IDEA (Perm)
"WHAT'S IN A NAME?.." (About Nameless Advertisements for Hiring Personnel)
Anonymous advertisements for vacan-cies are used by lots of companies. The arguments in their favour are well known. However do these ads always work to the employers benefit? Andrey Volkov, Marketing Director, Research Company GORTIS (St. Petersburg)
Vyacheslav Zhigoulin, PhD in Sociology, Head of the Mass media Monitoring Department, Research Company GORTIS (St. Petersburg) Training is a Remedy for the War in Company
INTERACTION BETWEEN BUSINESS ORGANIZATIONS AND MASS MEDIA ON THE LABOUR MARKET: SOCIOLOGICAL ANALYSIS TRAINING IS A REMEDY FOR THE WAR IN COMPANY Advertisements for vacancies in mass media are very popular for personnel recruiting. This fascinating analysis of ads market will help to make your recruiting efforts more efficient.
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